Engagement Center

Resonate Segments and Custom Audiences

• Resonate Segments and Custom Audiences
• How to Activate Resonate Syndicated Segments Across Platforms

Activation 101

• How to Activate an Audience
• Activation Methods by Data Type
• How do I activate an audience without self-serve activation?
• Activation FAQs

Meta (Facebook) Activation

• Overview of Meta (Facebook) Activation with Resonate
• How to Activate with Meta (Facebook) Direct
• Adding Resonate as a Business Partner in Meta (Facebook)
• How to Select a Custom Audience for Instagram via Meta (Facebook) Direct Activation
• How to Activate in Meta (Facebook) with LiveRamp
• How to Activate in Meta (Facebook) with MAIDs

See all 8 articles

Partner Platform Activation

• Sending Audiences to LiveRamp for CTV Activation
• How to Set Up TikTok Direct
• Configure Partner Accounts
• Creating a Destination for The Trade Desk & How to View Your Audiences

First-Party Data Activation

• Supercharge Audience Targeting with Resonate Look-Alike Models
• How to Expand Top Performing Audiences to Find More Converters

Activation via MAIDS

• How to Activate a Resonate Audience into a Mobile Advertiser ID (MAID) file for Social Targeting
• How to Split a Large MAID File
• MAID File FAQs

DMP Integrations

• Enhancing Match Rates: Adobe Audience Manager

IP Activation

• IP Activation – How it Works
• Why Are There Multiple Download Options for IP Activation?
• IP Activation – Uploading to Adelphic

Pricing & Tracking Analytics

• Reporting Activation Impressions to Resonate
• Calculating Holdout for Data with Percentage-Based Pricing
• Leveraging CPM/Margin Tracking Options in DSPs to Track Data Usage and Self-Report Accurately