Segmentation Center

Creating and Editing Audiences

• Audience Overview
• How do I create an Audience?
• How do I edit an Audience?
• How do I save an Audience?
• How do I export an Audience?
• How do I access my Audiences?

See all 13 articles

Audience Metrics

• Audience Metrics and Addressable Audience
• Audience Sizing Best Practices
• Why is my projected audience size changing unexpectedly?
• Reach Metric for First-Party Data

Data Combinations for Audience Building

• Ignite 1st Party Insights Account Data Combinations
• Combining Different Data Types
• Supported Data Combinations Summary Matrix
• Supported Data Combinations for Audience Building
• Why You Can't “OR” Resonate Elements with Connected Profile Attributes

Collections

• What is a Collection?
• How do I save attributes, audiences, tags, first-party data to a Collection?
• How do I change the Collection an audience belongs to?