Resonate Data & Methodology

Introduction

• Marrying Survey Research & Big Data Targeting
• 2021 National Consumer Study Schedule
• Taxonomy
• Is every survey question asked reportable in the platform?
• Why is my data changing, and why is that good?
• I'm not seeing Indices baseline at 100 as I'd expect - why is that?

Privacy

• Resonate in a Post-Cookie World  
• How does Apple's IDFA announcement affect Resonate?
• Resonate's Initial Point of View on the Google Chrome Announcement (Feb 2020)
• California Consumer Privacy Law (CCPA)
• GDPR and Data Compliance
• Resonate Update on Facebook

See all 8 articles

National Consumer Study

• Methodology Overview - How do we know what we know?
• How does the National Consumer Study work?
• Privacy
• What are Connected Profiles?
• Audience Modeling
• Methodology FAQs

See all 10 articles

Data Notifications

• How does the platform notify me that my Addressable number is low?
• How does the platform notify me that I am using Connected Profiles data?
• How does the platform notify me of low sample audiences?
• Data Notifications: Additional FAQs

Resonate Data Append

• Introduction to Resonate Data Append
• Resonate Data Append - How It Works
• How can I use Resonate Data Append?
• Resonate Data Append FAQs
• Guidelines & Best Practices for Resonate Data Append

Appended 3rd Party Data

• Overview - Appended 3rd Party Data
• Using Appended 3rd Party Data
• Living Style - Appended 3rd-party data definition