Training & Videos

Prerequisites

• Getting Started - Platform Tour
• The Resonate Difference - Methodology Overview
• The Basics - Understanding the Data

Training Module 1

• Audience Building - Build your Custom Audiences or Personas
• Audience Analysis - Curated Reports - Quick Answers to Common Questions
• Audience Analysis - Deep Analytics - Gain a Thorough Understanding of Consumers
• Story Canvas - Streamline Your Workflow from Start to Finish
• AI Insights - Expedite Your Analyses & Expand Your Audience Understanding Leveraging rAI
• Engaged Audiences - Understand and Target based on Recent, Deterministic Consumer Behavior

Training Module 2

• Activation - Discover Activation Best Practices
• Activation - Shipping Audiences from Resonate to DSPs and Social Networks
• Audience Crosstab - Measure Whether you're Reaching your Target Audience
• Tag Creation & Deployment - Get Setup to Understand Consumers Engaging with your Digital Assets
• Collections - Organizing Data for Faster Time to Insights
• Ignite Tips & Tricks - Pin Insights, Save Analyses, Changing Colors & Hiding Audiences

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Training Module 3

• Custom Lookalike Models - Acquire More Like Your Best
• Custom Flash Models - Custom Models on Issues Truly Relevant to You
• CRM Insights - Direct Data Onboarding
• Analyze & Activate a Tag - How To Get Value Out of Resonate Tags
• Tag & Trend Analysis - Gain a Deep Understanding of Consumers Engaging with your Digital Assets
• CRM Insights: Indirect Onboarding for Insights and Activation

Resonate Use Cases: End-to-End

• How Agencies Use Resonate's AI-Powered Solutions
• The Resonate Ignite Platform Use Case Video

Resonate Use Cases: Audience Development & Strategy

• Persona Development Use Case - Define & Replicate Your Brand Personas
• Discover In-Market Prospects Use Case: Learn How to Reach Your Prospects with Ignite Consumer Insights
• New Business Use Case - Win Every Pitch
• Competitive Analysis Use Case - Identify & Convert Your Competitor's Customers

Resonate Use Cases: Media Planning Strategy

• Media Planning Use Case - Identify Any Audience's Media Engagement Across Channels In Minutes

Resonate Use Cases: Creative & Messaging Strategy

• Personalization Use Case – Using Data to Make Connections With Your Target Audiences

Resonate Use Cases: Audience Validation & Discovery

• Media Engagement Insights Use Case - Audience Validation & Discovery
• Website Insights Use Cases - Audience Discovery, Funnel Analysis, Cart Abandoners & Trending Over Time
• Website Insights Use Case - Identify Advertiser Target Audiences on Your O&O Properties

Resonate Use Cases: 1st Party Data Monetization

• CRM Insights Use Cases - Acquisition, Upsell & Retention

Webinars

• First Party & Digital Touchpoint Analysis With Resonate- 03/09/2022
• How To Tell Stories with Resonate Data 7.14.21
• Enhanced Insights & Activation on Imported Data and Recent Events Flash Wave 4
• Getting Started with Resonate - 01/09/2020
• Segmentation That Actually Works & Other Professional Services Offerings - 07/16/2019
• Resonate 7, Audience Builder, Financial Services & Insurance Research Wave, Custom Research & Flash Surveys Webinar - 06/13/2019

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