What is it? The 2022 Political Elections Report provides a quick overview of where an audience falls into our Voter Landscape, their reasons for voting in 2022, and insights around voter trust.   

How to use it? Use the insights in this report to inform your campaign strategy and engage the voters you need to reach more successfully. Combine information in the 2022 Political Elections Report with insights from the Demographics and Media Consumption Reports to develop a well-rounded view of your audiences.  

This curated report will benefit users in the Politics and Advocacy space, where reacting immediately to voters’ ever-changing opinions is crucial. You will find the Political Drivers Report under the Reports tab, among your other curated reports. Please note that this report is available only to Politics and Advocacy clients. To enable this feature, contact your Client Success Manager.  

Our Political Elections Report provides a snapshot of your audience’s beliefs and opinions on key issues to help drive your strategy for the 2022 Elections. You’ll get a quick overview of where an audience falls into our Voter Landscape, their reasons for voting in 2022, and insights around voter trust.    

This report shows insights on: 

• Voter Landscape 
• Reasons for Voting in 2022 
• Biden Legitimate Winner of 2020 Election 
• COVID Restrictions and Mandates made by Governor / State Legislature 
• Voter trust to handle major issues, such as Health Care, Education, Crime 
• Will Biden Break or Keep Promises 
• Who’s to Blame for Inflation 

Export

To export - click the export icon at the top right of the page.  A png per audience in your analysis will be exported, as well as a Glossary that helps further explain the data and metrics used in the report. These exports are designed to be shared, are "presentation-friendly," great for new business pitches, sharing insights with your colleagues, or reports to your boss to make you look good.  

Share

You can easily share a png of the report by clicking the blue share icon at the top right of the report.

Glossary

For more information on the the data and metrics used in the report, click the i icon at the top of the report to view the Report Glossary.  The glossary will be exported when you choose to export this report. 

Arrow Buttons

On the top right of the report are arrow buttons. Click them to flip to the next report that's in the Report sub-nav. You can also use the arrow keys on your keyboard - perhaps our favorite feature yet! Especially as we add more reports, this will make it even easier to tell a story with your data. 

Benefits

We created this report so that you can easily identify and visualize your audience’s opinions and beliefs on key issues this election season. This report is your go-to place to get a quick overview of any audience to evaluate why they vote, who they trust, who they blame, and where they fall within our 2022 Voter Landscape. These insights help guide your campaign strategy and engage the voters you need to reach more successfully.