Wave 22 of our Recent Events Flash Study is available in your account now. This wave continues to track customer sentiment around COVID-19, upcoming holiday plans, and recent events to help you form in-the-moment, meaningful connections with our fresh, relevant insights.
It was fielded from November 15 - December 1, 2021 and had 3,747 respondents.
The PDF guide for Wave 22 that shows all questions and answers is attached.
Here's a list of Flash Attributes that are new in Wave 22:
Coronavirus
General
- Contracted Covid-19
- Covid Concerns
- Likely to Receive Covid-19 Booster
- Post Covid Actions Taken
- Post Covid Lifestyle Changes
- Services Cancelling in the Next 3 Months
- Services Starting in the Next 3 Months
- Change in Social Interactions in Last Month
Financial
- Covid Financial Changes
- Reason Looking for New Job
Retail
- Required for Me to Feel Comfortable Shopping In Stores
- Reasons for Ordering Groceries Online for Delivery
- Loyalty Towards Brands Since Last Year
- Main Reason No Longer Loyal
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