Just over 40% of Americans are now worried about their health to a large extent, while 60% are worried about the economy to a large extent — a number that’s at its highest since Spring 2021.
Additionally, consumers spending more than they were pre-pandemic has increased 9%. Going into the holiday season, how do you navigate this balancing act of anxiety and eagerness to resume a normal life?
The answer: you need the freshest data that’s easily actionable to find and strategize based on the granular line that differentiates sentiment in one vertical v. another. You need industry-specific data and real-time data on shifting consumer perceptions.
Wave 21 of our Recent Events Flash Study was fielded from October 4 - October 27, 2021 and had approximately 3,861 respondents.
The below PDF contains all the questions asked in Wave 21, as well as a wave-over-wave comparison between those questions asked in Wave 1-21.
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