Wave 16 of our Recent Events Flash Study continues to track sentiment around covid-19 vaccine distribution.
Nearly 45% of Americans are fully vaccinated as of publishing and, with each passing month of data, consumers seem to take larger and larger steps towards pre-2020 life. This report contains the freshest research needed to inform marketing, CX, product development, and more. Get the insight you need to speak to customers where they are today, as mask mandates are dropped, families reunite, and schoolchildren look towards a fall that could involve a return to the classroom.
Wave 16 of our Recent Events Flash Study was in field from May 25 - June 8, 2021 and had 5,092 respondents.
The below PDF contains all the questions asked in Wave 16, as well as a wave-over-wave comparison between those questions asked in Wave 1-16.