Our latest release contains many exciting updates to the platform, including:
- Updates to Engagement Center
- Adding Over the Top Streaming Devices and Streaming Subscription Insights to the top of the Media Consumption Report
- Improving the View All Insights experience from Canned Reports
- Improvements to working with Saved Analyses
- Improvements to viewing audience definitions for deliveries
Engagement Center Update:
We updated our digital activation destination tiles for Rubicon and Telaria to Magnite to reflect their merger.
Media Consumption Report Update:
We replaced Top Television Shows Watched with Streaming Subscription and Over the Top Devices insights at the top of the Media Consumption Report in an effort to provide you with the most relevant insights up front. You can still access insights for Top Television Shows Watched by searching in the Segmentation Center.
Viewing all Insights from Reports:
To view all insights for a group from reports, click the chevron button or the title of the group and you will be linked to all insights for that group in the analytics tab.
Saved Analysis List Page Updates:
1. See that an analysis is currently open:
Now, you can view which analysis you currently have open.
2. View Audiences contained within your saved analysis:
You can also view the audiences that make up your analysis from the Saved Analysis List Page. If you click the audience under "Contains" it will open that audience up in a modal.
3. View Unsaved Changes:
You can also see if you have unsaved changes in your analysis. Selecting view will open the analysis.
4. Improved "Save As" Workflow:
When you "Save As" for an analysis, the modal will populate the audience name so you easily add "V2" etc if you are duplicating and changing an audience. Note: The analysis name will be in red until you change it because you cannot have two audiences with the same name.
You may also notice that the "Description" field now allows for more characters.
View Audience Definition for Deliveries
Now you can view the audience definition for your deliveries from the Saved Deliveries List Page by clicking on the audience name. An audience definition modal will open.
You can also open this audience definition modal from the Engagement Center by clicking on the Audience name at the top and bottom of the page.