Pre-Requisites for this Module
- Getting Started: Orientation - Getting Your Resonate Account Configured for Success
- Getting Started: Audience Building - Build your Custom Audiences or Personas - Build your Custom Audiences or Personas
- Audience Analysis & Activation: Audience Analysis - Curated Reports - Quick Answers to Common Questions
- Audience Analysis & Activation: Audience Analysis - Deep Analytics - Gain a Thorough Understanding of Consumers
- Audience Analysis & Activation: Collections – Organizing Data for Faster Time to Insights
In this Module you will:
- Gain a deep understanding of consumers engaging with your digital assets
- Understand Tag Metrics
- Understand how to Analyze a Dynamic Site Tag and Dynamic Media Tag
- Understand how to Analyze a Custom Tag
- Deconstruct your Tag Audiences into segments and isolate shopping cart abandoners
- Learn how to see your Tag data trended over time
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