Soon we will be releasing several enhancements to the Resonate platform that bring you more granular data and make it even easier to find attributes and build audiences.
Watch this 3 minute video to see what’s coming soon.
The enhancements include:
- New, more granular Geography data will provide you with DMA®* data as both attributes and insights. We'll even have Congressional District data for our Politics & Advocacy clients!
- Enhancements in Audience Builder make it even easier to build audiences and distinguish what types of data are available to you.
- Research wave 1901 will introduce new Travel and Non-Alcoholic Beverage data into the platform and also re-organize the taxonomy from 14 top level categories to 16.
We’re excited to launch these enhancements in the coming weeks! Watch for in-platform notifications with links to additional details as each of these enhancements launch.
We’ll also invite you to a webinar in April where we’ll go through all of these updates and give you an opportunity to ask questions of our product team.